The Characteristics of a Product That a Marketer Offers Are

question 98

Multiple Choice

The characteristics of a product that a marketer offers are known as _____.

• A) product facets
• B) product features
• C) product qualities
• D) product visions

---

Definitions:

Observations

Specific instances of data collected or noticed during an experiment or study.

Quadratic Model

A statistical model used to describe a relationship between a response variable and one or more predictor variables where the relationship is parabolic.

Interaction Term

An additional term in a statistical model that represents the effect on the response variable of combining two or more variables.

SSE

Sum of Squared Errors, a measure of the discrepancy between the data and an estimation model.