Julian Colton Is an Athlete Who Has Won Olympic Medals

question 148

Multiple Choice

Julian Colton is an athlete who has won Olympic medals in various track events. He endorses the health drinks of Kaylao, a company that manufactures and sells organic food products. Kaylao shows Colton in its television advertisements and hoardings to gain public's attention. Which of the following marketing strategies does this scenario best illustrate?

• A) People marketing
• B) Place marketing
• C) Event marketing
• D) Idea marketing

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Definitions:

Apology

An expression of regret or sorrow for one's actions, often with an intent to make amends or seek forgiveness.

Emotional Appeal

An emotional appeal is a persuasive technique that attempts to elicit strong feelings in the audience to influence their attitudes or behaviors.

Daycare Issues

Refers to challenges or problems encountered in the operation and management of childcare facilities.

Unscheduled Days Off

Days taken off work that were not planned or approved in advance, often for emergencies or personal reasons.