In the Context of a Socially Responsible Organization, Which of the Following

question 93

Multiple Choice

In the context of a socially responsible organization, which of the following statements is true of consumerism?

• A) It is a drive that supports contribution to nonprofits through cause-related marketing.
• B) It is a movement that suggests that customer rights should be the starting point of any business.
• C) It describes the judgmental and excessive bargaining power of buyers.
• D) It focuses on the right of the customers to be involved in the pricing of certain products.