Which of the Following Is the Goal of the Team-Based

question 2

Multiple Choice

Which of the following is the goal of the team-based new product development approach when it uses cross-functional teams that overlap the steps in the process?

• A) gain a big competitive edge by getting the right new products to market
• B) save time and increase effectiveness
• C) increase production efficiency and customer satisfaction
• D) speed product distribution to market and reduce costs
• E) reduce organizational tension and confusion

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