Which of the Following Is NOT a Method of Gathering

question 137

Multiple Choice

Which of the following is NOT a method of gathering good marketing intelligence?

• A) sending out teams of trained observers to mingle with customers
• B) interviewing competitors' employees to learn as much "inside information" as possible
• C) setting up digital centers that monitor brand-related online consumer and marketplace activity
• D) purchasing merchandise from competing sites to analyze and compare their assortment, speed, and service quality
• E) searching specific competitor names, events, or trends to see what comes up

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Definitions:

Selective Attention

The process by which a person focuses on one or a few sensory inputs while ignoring others.

Subliminal Persuasion

A method of influencing people's attitudes or behaviors on a subconscious level, often without their conscious awareness.

Visual Stimulus

Any object or event that is seen and stimulates the visual senses.

Critical Periods

Specific times during development when the brain is particularly receptive to acquiring certain types of information or skills.