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Explain How Storing Customer Information in a Database Might Better

question 92

Essay

Explain how storing customer information in a database might better prepare carmaker Kia in customer relationship management.


Definitions:

Percentage Increases

The calculation of the rise in a quantity or value expressed as a percentage of its previous value.

Engineering Professions

Fields of work that apply scientific principles, mathematics, and ingenuity to develop technological solutions and buildings, ranging from civil to electrical engineering.

Product Demand

The total amount of a product or service that consumers are willing and able to purchase at a given price level.

Labor Demand

The quantity of labor that employers are willing to hire at a given wage rate.

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