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Motivation can come from intrinsic or extrinsic sources.
Yield Management Pricing
A strategic pricing approach used in industries like airlines and hotels, where prices are adjusted in real-time based on demand, with the aim of maximizing revenue.
Penetration Pricing
A pricing strategy that involves setting a low price for a new product to attract customers and gain market share quickly.
Cost-Plus Pricing
A pricing strategy where the selling price is determined by adding a specific amount or percentage to the cost of producing the product.
Bundle Pricing
A pricing strategy where multiple products or services are sold as a single package for a reduced price compared to purchasing each item separately.
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