While Trying to Study,your Roommate Turns on the Television

question 68

Multiple Choice

While trying to study,your roommate turns on the television.At first you are annoyed and distracted but soon you are able to concentrate on studying.Your roommate then suddenly sneezes,interrupts your concentration and the TV again annoys you.This exemplifies ______.

• A)a reduced B state
• B)a reduced A state
• C)dishabituation
• D)sensitization.

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Definitions:

Informed Decision

A choice made after acquiring and understanding all relevant information, considering the options and consequences.

Recreational Shopping

The act of shopping for pleasure or entertainment, rather than out of necessity, often characterized by browsing without the immediate intent to purchase.

Store Lighting

The strategic use of illumination in retail environments to influence mood, behavior, and purchasing decisions.

Physical Store Characteristics

Features and attributes specific to brick-and-mortar retail environments that influence consumer perceptions and behaviors.