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Discuss how customer satisfaction measurement efforts can fail.Provide one company example provided in the text that development a customer satisfaction scheme that prevented one of these failures from occurring.
Socioeconomic Status
A measure of an individual's or group's economic and social position relative to others, based on income, education, and occupation.
Cultural Norms
Shared expectations and rules that guide behavior of people within social groups.
Wellness
A holistic approach to health that involves the pursuit of continued growth and balance in the physical, emotional, spiritual, and social aspects of one’s life.
Transtheoretical Model
A theory of behavior change that describes five stages through which individuals progress to alter a behavior permanently.
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