A Technique That Uses IT to Develop an Ongoing Relationship

question 46

Multiple Choice

A technique that uses IT to develop an ongoing relationship with buyers to maximize the value an organization can deliver to them over time is

• A)customer relationship management.
• B)total quantity management.
• C)customer database management.
• D)customer-technology interface.

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Definitions:

Ethical Controls

Mechanisms or guidelines put in place to ensure behavior and decision-making align with ethical standards.

Twentieth Century

The period extending from January 1, 1901, through December 31, 2000, marked by significant global changes in culture, technology, and geopolitics.

Legal

Pertaining to the law, judiciary, or recognized rules that a community enforces.

Occupational Culture

The customs, practices, and social norms shared among members of a particular profession or workplace.