David, a Sales Manager, Was Surprised When Customers Repeatedly Bought

question 16

Multiple Choice

David, a sales manager, was surprised when customers repeatedly bought more expensive True Sound headphones instead of the less expensive substitutes that his company produces. David told the vice president of sales that True Sound must have a high level of

• A)demographic force.
• B)brand loyalty.
• C)potential competition.
• D)distributor loyalty.

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Definitions:

Electronic Control

Systems or devices that use electrical signals to regulate or manage other electronic systems.

Significant Level

This term likely refers to significance level; thus it is the threshold at which the p-value of test results must fall below to reject the null hypothesis, indicating statistical significance.

Standard Deviation

A statistic that measures the dispersion or variability of a dataset relative to its mean, indicating how spread out the data points are.

Actual Temperatures

The measured value of temperature, not adjusted or normalized, representing real-world conditions.