Explain Briefly the Role of a Distributor

question 42

Essay

Explain briefly the role of a distributor. If distributors become powerful, what will be the impact on an organization?

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Definitions:

Order Getting

The process of persuading potential clients to place an order or purchase a service, typically involving direct sales efforts.

Lead Generation

The result of a direct marketing offer designed to generate interest in a product or service and a request for additional information.

Personal Selling

A direct marketing approach where sales professionals interact face-to-face with potential customers to present products or services.

Secretary-Treasurer

An official who performs both the duties of a secretary and a treasurer, typically within an organization.