Customers Are the Most Important Group in the Success of Any

question 74

Essay

Customers are the most important group in the success of any company. Discuss the various types of customers that exist for Dell Computer and discuss how Dell needs to respond differently to the needs of its different customer groups if it is to be successful.

---

Definitions:

Mandatory Dispute Resolution

A process that requires parties in a dispute to participate in a structured attempt to resolve it, typically through methods such as arbitration or mediation, before pursuing traditional legal action.

Mediation

A dispute resolution process where a neutral third party helps conflicting parties to reach a mutual agreement.

Bargaining Impasse

A deadlock in negotiations between parties, typically between employers and labor unions, where no agreement can be reached.

Interest Dispute

A disagreement between labor and management over the terms and conditions of employment, including wages, working hours, and other aspects of a job.