Cluster Analysis Helps Us with Which of the Following

question 23

Multiple Choice

Cluster analysis helps us with which of the following?

• A) segmentation
• B) targeting
• C) positioning
• D) the 4Ps

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Definitions:

Distribution Sites

Locations where goods are stored and distributed to retailers or directly to customers.

Storage Sites

Locations where goods or materials are held temporarily or permanently before they are distributed to the final consumer.

Excess Capacity

The situation where a company's production capabilities exceed the current demand for its products or services, leading to underutilized resources.

Utilization Facility

A facility used primarily for the processing, conversion, or treatment of resources or materials, often in the energy sector.