The Hierarchy of Customer Behavior Is

question 56

Multiple Choice

The hierarchy of customer behavior is

• A) trial, repeat, awareness, loyalty.
• B) loyalty, awareness, repeat, trial.
• C) trial, repeat, awareness, loyalty
• D) awareness, trial, repeat, loyalty.

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Definitions:

Autonomic Arousal

The activation of the autonomic nervous system, which controls involuntary body functions and can be triggered by stress or emotions.

Conscious Experience

The range of experiences that an individual is aware of at any given time, encompassing thoughts, feelings, and perceptions.

Emotion

A complex state of feeling that results in physical and psychological changes that influence thought and behavior.

Emotional Theory

A conceptual framework that attempts to explain how emotions are experienced, how they are elicited, and how they influence behavior.