Which of the Following Items Is an Example of Brand

question 49

Multiple Choice

Which of the following items is an example of brand extension?

• A) Dove soaps offer deodorant, body lotions, and hair care products, all called Dove.
• B) Intel is inside many PCs.
• C) Dawn dish soap and OLAY offer a hand renewal version of Dawn.
• D) Tide detergent contains the self-branded EverFresh scent.

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Definitions:

BASIC I.D.

A model in cognitive therapy proposed by Arnold Lazarus, focusing on seven modalities of human functioning: Behavior, Affect, Sensation, Imagery, Cognition, Interpersonal relationships, and Drugs/Biological functions.

Systematic Approach

A structured method of solving problems or managing processes that is consistent and repeatable.

Multimodal Therapy

An integrative therapeutic approach that assesses and treats problems through multiple modalities or methods, such as behavioral, cognitive, and physiological techniques.

Controlled Outcome Studies

Research designs that involve manipulation of interventions to determine their effectiveness, often with random assignment to treatment or control groups.