RESEARCH STUDY 2

question 33

Essay

RESEARCH STUDY 2.1: Charlotte is studying subliminal messages and weight loss.She is curious whether people will lose more weight if they hear subliminal messages that encourage weight loss ("don't eat that food," "you want to be thin," etc.) in the music on their iPods than will people who do not have subliminal messages in their music.She studies 40 people and finds the following results: Although Charlotte is concerned with exposure to subliminal messages, she collects data from people not exposed to subliminal messages.What is this group called? Why must this group be included in her study?

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Definitions:

Organization

An entity comprising multiple people working together towards common goals or objectives, structured and managed to meet a need or pursue collective goals.

Outsiders

Individuals or entities that are not directly involved in a project or organization.

Fixed Price Contracts

Agreements where the service or product is provided for a set price, regardless of the actual cost to complete the project.

Qualified Supplier

A supplier that has been evaluated and meets all criteria and standards for providing goods or services to a company.