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RESEARCH STUDY 12

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RESEARCH STUDY 12.1: Dr.Elder was interested in the way people recognize objects as members of categories.For example, what makes us recognize a dog as being a dog and not a cat? More specifically, he was curious as to whether people think about categories in a more complex way if they contemplate an "opposite" category first.For example, does a person think differently about the category of "southern" if they first think about the category of "northern"? He is also curious as to whether people categorize differently if they are exposed to category members compared with generating category members.Dr.Elder has four groups of participants (with 30 people in each group) .In Group A, participants were told to cut out pictures of dogs and cats from magazines.In Group B, participants were told to cut out pictures of just dogs from magazines.In Group C, participants were told to draw pictures of cats and dogs.In Group D, participants were told to draw pictures of just dogs.After doing this for 30 minutes, participants in all groups were asked to list the attributes that define the "dog" category.Having a higher number of attributes listed was considered to be an indication of thinking about the category in a more complex way.The results of his study are below. RESEARCH STUDY 12.1: Dr.Elder was interested in the way people recognize objects as members of categories.For example, what makes us recognize a dog as being a dog and not a cat? More specifically, he was curious as to whether people think about categories in a more complex way if they contemplate an  opposite  category first.For example, does a person think differently about the category of  southern  if they first think about the category of  northern ? He is also curious as to whether people categorize differently if they are exposed to category members compared with generating category members.Dr.Elder has four groups of participants (with 30 people in each group) .In Group A, participants were told to cut out pictures of dogs and cats from magazines.In Group B, participants were told to cut out pictures of just dogs from magazines.In Group C, participants were told to draw pictures of cats and dogs.In Group D, participants were told to draw pictures of just dogs.After doing this for 30 minutes, participants in all groups were asked to list the attributes that define the  dog  category.Having a higher number of attributes listed was considered to be an indication of thinking about the category in a more complex way.The results of his study are below.   By examining the marginal means, it appears that in this study: A)  There are no meaningful main effects. B)  There is a main effect of focus of the activity. C)  There is no significant interaction. D)  There is no main effect of type of activity. By examining the marginal means, it appears that in this study:


Definitions:

Graphical Device

A tool or technology used to create visual representations of data to facilitate understanding.

Degrees of Freedom

In statistics, the number of independent pieces of information available to estimate another piece of information or parameters in a model.

ANOVA

Short for Analysis of Variance, a statistical method used to compare the means of three or more samples to see if at least one differs significantly.

Interaction Effect

The interdependent effect of multiple variables on the outcome variable, where the effect of one explanatory variable depends on the level of another variable.

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