Exhibit 10 STAR CORPORATION BALANCE SHEET
FISCAL YEAR ENDING 12/31/2004
(DOLIARS IN

question 81

Multiple Choice

Exhibit 10.2
Use the Information Below for the Following Problem(S)
STAR CORPORATION INCOME STATEMENT
FISCAL YEAR ENDING 12/31/2004
(DOLIARS IN THOUSANDS)
$\begin{array}{c}\begin{array}{lll}Net Sales\\Cost of Goods Sold\\Gross Profit Margin\\Depreciation\\Operating Expense\\Administrative Expense\\Operating Profit\\Interest\\Profit Before Tax\\Taxes\\\end{array}\begin{array}{lll}&&&\end{array}\begin{array}{r}\$ 1075 \\706 \\\hline 369 \\30 \\109 \\129 \\\hline 101 \\29 \\\hline 72 \\21 \\\hline \$ 51\\\end{array}\end{array}$
STAR CORPORATION BALANCE SHEET
FISCAL YEAR ENDING 12/31/2004
(DOLIARS IN THOUSANDS)

$\begin{array}{c}\begin{array}{lll}\text{Assets}\\\text{Cash}\\\text{Accounts receivable}\\\text{Inventory}\\\text{Total current assets}\\\text{Net fixed assets}\\\\\\\\\\\text{Total assets}\\\end{array}\begin{array}{r}\\\$ \quad 69 \\233 \\348 \\\hline 650 \\886 \\\hline\\\\\\\\\$ 1536\end{array}\begin{array}{lll}\text{Liabilities}\\\text{Notes payable}\\\text{Accounts payable}\\\text{Accruals}\\\text{Total current liabilities}\\\text{Long term debt}\\\text{Common stock (\$1.50 par) }\\\text{Paid in surplus}\\\text{Retained earnings}\\\text{Total liabilities and}\\\text{Stockholders' equity}\\\end{array}\begin{array}{r}\\\$ \quad 231 \\146 \\31 \\\hline 408 \\318 \\111 \\190 \\509 \\\hline\\\$1536\end{array}\end{array}$
-Refer to Exhibit 10.2.What is Star's operating profit margin?

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Definitions:

Marketing Channel Functions

Activities involved in moving goods from producers to consumers, including distribution, promotion, and price setting.

Product Assortment

The variety and mix of products that a retailer offers to its customers.

Traditional Marketing Channels

Refers to the paths or routes through which goods and services flow from the producer to the consumer, typically including print media, television, radio, and face-to-face sales.

Digital Marketing Channels

Online platforms and tools used for promoting and selling products or services, such as social media, email, and websites.