Examlex
What is a psychological construct? Why is it difficult to study psychological constructs in the brain?
Behavioral Psychology
A field of psychology that focuses on understanding and modifying human behavior through learning, conditioning, and environmental influences.
Edward L. Bernays
Considered the father of public relations, he was an American consultant known for his pioneering work in PR and propaganda.
Advocates For CSR
Advocates for CSR are individuals or groups that support and promote the integration of social and environmental considerations into business practices.
Integrated Marketing Communications
A strategic approach that combines different promotional tools and communications channels to provide clarity, consistency, and maximum communication impact.
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