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Group Members Are Most Likely to Accept and Internalize Group

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Group members are most likely to accept and internalize group norms when they


Definitions:

Outsourcing Alliance

A partnership where a company contracts out certain services or processes to another company, aiming to leverage specialized skills or cost advantages.

Preferred Supplier

A business that has been given a status that prioritizes its goods or services over others due to its quality, reliability, or cost-effectiveness.

Strategic Alliance

An alliance between two or more firms aiming to achieve common goals, with each maintaining their separate entity status.

Globalization Strategy

A strategy that adopts standardized products and advertising for use worldwide.

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