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When demand is elastic, a fall in price causes total revenue to rise because
Undifferentiated Products
Products that are essentially identical in features and quality to those offered by competitors, making differentiation through marketing crucial.
Industry Growth
The increase in production, sales, and the number of companies in a specific sector over time, indicating economic expansion and market potential.
Geographic Scope
Refers to the physical area in which a company operates or targets for its business activities.
Value Chain Activities
The range of activities that a business performs to deliver a valuable product or service to its customers, including both primary and support activities.
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