The _____ Is the Combination of Advertising,personal Selling,sales Promotion,social Media,and

question 94

Multiple Choice

The _____ is the combination of advertising,personal selling,sales promotion,social media,and public relations and is used to reach the target market and fulfill an organization's overall goals.

• A) product mix
• B) retailing mix
• C) distribution mix
• D) promotional mix

---

Definitions:

Functional Manager

A manager responsible for a specific business function or department within an organization, such as marketing or finance.

Direct Contribution

The direct financial impact of a specific activity or unit towards the overall profit or revenue of a business.

Line Managers

Managers who have direct responsibility for managing employees and operations, acting as a link between higher management and the workforce.

Technical Expertise

Specialized knowledge or skills in a particular area of technology or science.