Which of the Following Is True About Earned Media

question 54

Multiple Choice

Which of the following is true about earned media?

• A) The idea behind earned media is to get people talking about the brand-whether through media coverage or through word of mouth.
• B) Earned media includes magazine,outdoor,radio,newspaper advertising, or display advertising on a website.
• C) Earned media is controlled by the brand but continuously keeps the customer and his or her needs in mind as it creates videos,blog posts,contests,photos,and other pieces of content.
• D) Earned a new form of promotional tactic where brands are becoming publishers of their own content in order to maximize the brand's value to customers as well as increase their search rank in Google.

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Definitions:

Vacate the Premises

To leave a property, making it available for others to occupy or use.

Make Repairs

The process of fixing or restoring something to its original state or to working condition.

Sublease

A transfer of some but not all of a tenant’s remaining right to possess property under a lease.

Assignment

Process of transferring one's interest or benefit in a contract or property to another party, effectively changing the party responsible.