Which of the Following Allows Direct Mailers from a Manufacturing

question 89

Multiple Choice

Which of the following allows direct mailers from a manufacturing company to pick out (based on data analytics of census data,lifestyle patterns,financial information,and past purchase and credit history) those most likely to buy its products?

• A) Automatic vending
• B) Direct retailing
• C) Microtargeting
• D) Telemarketing

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Definitions:

Underage Person

An Underage Person is an individual who has not reached the legal age of majority, thus holding certain restrictions in legal rights and responsibilities.

Social Organization

The ordered structure of relationships and social arrangements within a group or society, including the established patterns of interaction and social relations that govern behavior.

Durkheim

A founding figure in the field of sociology, renowned for his work on social cohesion, religion, and the concept of social facts.

Social Darwinism

Spencer’s assertion that societies evolve according to the same principles as do biological organisms.