When Considering the Diffusion of Innovation,which Group Is Least Motivated

question 22

Multiple Choice

When considering the diffusion of innovation,which group is least motivated by advertising or personal selling?

• A) Laggards
• B) Innovators
• C) The late majority
• D) The early majority

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Definitions:

MST

Multisystemic Therapy; an intensive family- and community-based treatment program designed to address the multidimensional nature of behavior problems in youth.

Antisocial Behavior

A pattern of behavior that is hostile, disruptive, or violating social norms, often leading to negative consequences for the individual and those around them.

Parent Management

The application of behavioral techniques to teach parents ways of positively modifying their children's behavior.

Multisystemic Therapy

A form of intensive family- and community-based treatment that addresses the complex determinants of serious antisocial behavior in juveniles, focusing on their natural environments.