Which Is a Key Characteristic of Those in the Early

question 10

Multiple Choice

Which is a key characteristic of those in the early majority who purchase a new product?

• A) They do not spend much time weighing the pros and cons of adopting a new product.
• B) They are likely to collect less information and evaluate fewer brands than early adopters.
• C) They rely on the group for information but are unlikely to be opinion leaders themselves.
• D) They tend to be opinion leaders themselves,rather than their friends and neighbors.

---

Definitions:

Union Leader

An individual elected or appointed to represent and advocate for the interests of members within a labor union.

Government Grants

Financial awards given by the government to individuals, organizations, or companies to support activities beneficial to the public without expecting repayment.

Organizational Culture

A system of shared beliefs, values, customs, behaviors, and artifacts that the members of an organization use to cope with their world and with one another.

Employees Dress

Refers to the attire or clothing guidelines and standards set by an organization for its workers.