Which of the Following Refers to Adding Additional Products to an Existing

question 77

Multiple Choice

Which of the following refers to adding additional products to an existing product line to compete more broadly in the industry?

• A) Product line extension
• B) Product modification
• C) Repositioning
• D) Planned obsolescence

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Definitions:

Serial-Order Effect

The psychological phenomenon that the order of information presentation affects memory recall, often seen in lists or sequences.

Depth of Processing

A concept in cognitive psychology that describes the level at which information is thought about, where deeper levels of analysis lead to better memory retention.

Korsakoff's Syndrome

A chronic memory disorder caused by severe deficiency of thiamine (vitamin B1), often associated with prolonged alcoholism.

Retroactive Interference

A memory phenomenon where newly learned information interferes with the recall of previously learned information.