When Developing a Product Positioning Strategy,marketers Need to Consider How

question 80

True/False

When developing a product positioning strategy,marketers need to consider how consumers view the distinctions between products and analyze whether those distinctions are real or perceived.

---

Definitions:

Medical Imaging

The technique and process of creating visual representations of the interior of a body for clinical analysis and medical intervention.

Variable Costs

Costs that vary directly with the level of production or sales volume, such as raw materials or commissions.

True Performance

The actual output or results achieved by an employee, as opposed to perceived or estimated performance.