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Magnira Inc

question 19

Multiple Choice

Magnira Inc.plans to implement a market penetration strategy to increase its market share.According to Ansoff's strategic opportunity matrix,which of the following scenarios is most likely to happen?


Definitions:

Survival Kits

Survival kits are packages of basic tools and supplies prepared in advance as an aid to survival in emergency situations, such as natural disasters or outdoor adventures.

Manufacture

The process of making products on a large scale using machinery, often involving the combination of raw materials, components, or ingredients.

Package

A container or wrapping in which products are sold, transported, or stored, also considered as part of the product's branding and marketing.

Situation Analysis

Taking stock of where the firm or product has been recently, where it is now, and where it is headed in terms of the organization’s marketing plans and the external forces and trends affecting it.

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