In the Context of Promotions,which of the Following Is a Common

question 7

Multiple Choice

In the context of promotions,which of the following is a common mistake than many MNEs make overseas?

• A) They convey messages according to the country-of-origin effect.
• B) They promote products and services overseas without first researching if their promotion will work in the country.
• C) They don't pay adequate attention to price elasticity.
• D) They display different content through similar modes of promotion.

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Definitions:

Egocentrism

In developmental psychology, a characteristic of young children where they are unable to see a situation from another person's point of view.

Three-Mountain Task

A cognitive developmental measure designed by Jean Piaget to study children's ability to take on another's perspective and understand that different viewpoints exist.

Preoperational Child

A developmental stage posited by Piaget, typically aged 2 to 7 years, marked by the beginning use of symbols and language but limited in logical reasoning.

Subtraction

A mathematical operation that represents the process of taking one quantity away from another, resulting in the difference.