A Key Account Represents a Customer Who

question 77

Multiple Choice

A key account represents a customer who:

• A)purchases an insignificant volume as a percentage of a seller's total sales.
• B)buys for an organization with geographically concentrated units.
• C)involves several organizational members in the purchasing process.
• D)both purchases an insignificant volume as a percentage of a seller's total sales and buys for an organization with geographically concentrated units.
• E)both buys for an organization with geographically concentrated units and involves several organizational members in the purchasing process.

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Definitions:

Main Idea

The central or most important point that a writer or speaker aims to communicate in a text or speech.

Overall Subject

The main or general topic of discussion, study, or interest in any given context.

Business Communication Efforts

The attempts by a business to share information, expectations, and objectives with its stakeholders.

Written Medium

A form of communication that involves the expression of thoughts, ideas, or information through the written word.