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Some business models demonstrate more profit potential than others: Southwest Airlines is more profitable than America West Airlines; Dell is more profitable than Gateway; and Intel readily outperforms its rivals. Describe the factors that determine the profit potential of a business concept or model.
Transnational Organizations
Companies that operate across national borders, integrating global approaches to business strategies.
Multicultural Mix
A composition of diverse cultures, ethnicities, and backgrounds within a group, organization, or society.
Microcultural Differences
Variations in culture that occur within larger cultural groups, often based on ethnicity, geography, or specific social groups.
Generations
Groups of individuals born and living around the same time, often sharing similar societal influences and life experiences.
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