Which Is NOT a Requirement in Identifying a Market Segment

question 49

Multiple Choice

Which is NOT a requirement in identifying a market segment?

• A)Measurability
• B)Accessibility
• C)Substitutionary
• D)Responsiveness
• E)Both measurability and substitutionary

---

Definitions:

First-Borns

Individuals born as the eldest child in their family, often attributed with specific behavioral or personality traits due to their birth order.

Achievement

The successful completion or attainment of a goal, often recognized by some form of reward or acknowledgment.

Getting Type

A personality trait characterized by a focus on acquiring possessions or status rather than giving or creating.

Stressful Situations

Scenarios or events that trigger a physical or mental stress response, ranging from everyday challenges to significant life changes.