Once Demand Is Estimated for Each Segment, the Manager Can

question 68

Short Answer

Once demand is estimated for each segment, the manager can allocate expenditures on the basis of ____________________ volume.

---

Definitions:

Psychological Motivation

The internal processes that stimulate and direct human behavior toward achieving personal or professional goals.

Power

The ability or capacity to influence or control the behavior of others or the course of events.

Need for Affiliation

A psychological term denoting an individual's desire to build relationships and feel connected to others.

Excel

A spreadsheet program developed by Microsoft that allows users to organize, format, and calculate data with formulas using a system of rows and columns.