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In the Gisela Case from Your Textbook, Gisela Expressed Fear

question 103

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In the Gisela case from your textbook, Gisela expressed fear that

Recognize the distinctions between agreements that must be in writing and those enforceable through oral agreements or partial writings.
Understand how the courts may interpret contracts that lack clarity or are in dispute.
Learn the limitations on the enforceability of oral contracts related to employment and real estate transactions.
Understand the concept of brand equity and its dimensions.

Definitions:

Corporate Social Responsibility

The concept that corporations can and should act ethically and be accountable to society for their actions.

Goodwill

In the business context, the valuable reputation of a business viewed as an intangible asset.

Judging

The process of forming an opinion or evaluation by discerning and comparing.

Job Applicant

An individual who applies for a position of employment in a company or organization.

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