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Evergreen Air Center in Marana, Arizona, Is the World's Biggest

question 44

Multiple Choice

Evergreen Air Center in Marana, Arizona, is the world's biggest parking lot for unwanted commercial aircraft. Airlines pay from $750 to $5,000 a month for its storage service. The warm, dry air where the operation is located serves as a cheap and effective airplane preservative. Which segmentation variable might Evergreen use to segment the market?


Definitions:

Clinical Interview

A clinical interview is a method used by therapists to gather information about a patient's psychological state, history, and symptoms for assessment and treatment planning.

Social Phobia

A chronic mental health condition characterized by an intense fear or anxiety of being judged, negatively evaluated, or rejected in social or performance situations.

Specific Phobia

A type of anxiety disorder characterized by an excessive and irrational fear of a specific object, situation, or activity.

Embarrassment

A feeling of self-consciousness, shame, or awkwardness that occurs when a person's dignity is wounded.

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