Generation X Consumers Indicate They Want Websites That Are Comprehensive

question 264

Multiple Choice

Generation X consumers indicate they want websites that are comprehensive, professional, and interactive; services such as self-checkout and curbside pick up; and advertising that is authentic, family-oriented, and unique. Generation X is also the largest segment of business travelers. In response, airlines are offering travelers in-flight Wi-Fi, entertainment on demand, and personal powerports. This is an example of how ________ forces impact the marketing environment.

• A) economic
• B) competitive
• C) social
• D) technological
• E) regulatory

Understand the method and significance of true cost-benefit analysis in social theory.

Learn the basics and applications of deontological theories in ethics.

Acknowledge various ethical theories and their applications to real-world scenarios.

Identify the criticisms and limitations of ethical relativism.

---

Definitions:

Budgeting

A financial planning process that entails estimating future income and expenditures to guide spending and saving decisions.

Activity Variance

The difference between planned or budgeted activity levels and actual outcomes.

Budgeting

The process of creating a plan to spend your money, outlining anticipated expenses and income to guide financial operations.

Administrative Expenses

Administrative Expenses are overhead costs not directly tied to a specific function such as manufacturing, production, or sales, and can include salaries, rent, and office supplies.