Which of These Statements Best Reflects the Guideline for Having

question 7

Multiple Choice

Which of these statements best reflects the guideline for having complete and feasible marketing plans?

• A) The firm insists on having good marketing research.
• B) To motivate people, the firm sets achievable goals.
• C) The firm ensures that people at all levels in the firm understand what, when, and how they are to accomplish their tasks.
• D) The firm's marketing plan has all the key marketing mix factors and is supported by resources.
• E) The firm's marketing plan enables results to be compared with planned targets, using precise marketing metrics.

---

Definitions:

Third Person

An individual who is not directly involved in a contract or legal agreement but may be affected by it.

Common Law Doctrine

A legal principle developed through past court decisions rather than through legislative statutes or written laws.

Unconscionability

A condition where a contract or a clause within the contract is so unjust or overwhelmingly one-sided in favor of the party with the power that it is deemed voidable.

Consumer Situations

Scenarios involving the interaction or transaction between individuals purchasing goods or services for personal use and the businesses providing them.