All of These Statements Regarding Order Getters Are True Except

question 146

Multiple Choice

All of these statements regarding order getters are true except which?

• A) Order getters require considerable product knowledge.
• B) Order getters are most often used in new-buy or modified rebuy situations.
• C) Order getters include those who are involved in outbound telemarketing.
• D) Order getters typically represent products that have few options and highly standardized industrial products.
• E) Order getter sales calls require substantial investment from the firm.

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Definitions:

Retina

A thin layer of tissue at the back of the eye that contains cells sensitive to light, which trigger nerve impulses that pass via the optic nerve to the brain.

Upside-Down Image

Refers to the way images are projected onto the retina in the eye, which the brain then interprets and flips to the correct orientation.

Retina

The light-sensitive layer of tissue at the back of the inner eye that converts light images into nerve signals sent to the brain.

Optic Disks

The point in the eye where the optic nerve connects to the retina, lacking photoreceptors, and creating a blind spot.