At Which Stage in the Personal Selling Process Would a Salesperson

question 249

Multiple Choice

At which stage in the personal selling process would a salesperson ask the customer whether he or she is satisfied with the product?

• A) assumptive close
• B) final close
• C) urgency close
• D) follow-up
• E) postpurchase evaluation

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Definitions:

Reliability

The extent to which a measurement instrument yields consistent and reliable outcomes across different occasions.

Survey

A method of gathering information from a sample of people, traditionally by asking questions, to generalize the results from the sample to a larger population.

Data Entry

The process of inputting data into a computer system, database, or documentation platform.

Constructs

Broad concepts or categories used to organize and interpret observations, often fundamental in psychological theories and research.