Which of These Statements Regarding Pricing Constraints Is Most Accurate

question 148

Multiple Choice

Which of these statements regarding pricing constraints is most accurate?

• A) Generally, the greater the demand for a product, the higher the price that can be set.
• B) At the corporate level, when setting pricing constraints, a firm must disregard current conditions in the marketplace because they are too temporal for long-term planning.
• C) Pricing constraints must always be set, but they are rarely enforced.
• D) It is possible to create pricing constraints with the greatest range possible in order to anticipate any and all changes in the marketing environment.
• E) Even if a firm is trying to satisfy its obligations to its customers and society in general, it should ignore setting pricing constraints.

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