Evan Works for the Geek Squad, Mostly on PC and Laptop

question 9

Multiple Choice

Evan works for the Geek Squad, mostly on PC and laptop repair. He has noticed that most consumers ask for references from happy customers and don't know much about computers themselves. Which of these is most likely to be a characteristic of the repair services that Evan performs?

• A) Customers are engaged in a low involvement purchase process.
• B) The quality of services can be predetermined in a similar manner to tangible products.
• C) A consumer may not have the ability to judge the quality of the repair service even after it has been provided.
• D) The buyer does not participate in the delivery of the service.
• E) The service provider should concentrate on the problem recognition stage of the purchase decision process in the marketing of computer services.

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Definitions:

Thrombus

A blood clot that forms in a blood vessel and remains there, which can block blood flow and cause health issues.

Pulmonary Embolism

A condition where one or more arteries in the lungs become blocked by a blood clot.

Embolus

A blood clot, air bubble, piece of fatty deposit, or other object that has been carried in the bloodstream to lodge in a vessel and cause an embolism.

Lymph

A clear fluid that circulates through the lymphatic system, containing white blood cells and playing a key role in the body's immune response.