A Customer Contact Audit Refers to

question 138

Multiple Choice

A customer contact audit refers to

• A) the initial contact between a service provider and the ultimate consumer.
• B) a flowchart of the points of interaction between a consumer and a service provider.
• C) a method of consumer evaluation of service quality and consistency.
• D) an estimation of demand based on service forecasting techniques.
• E) a systematic assessment of a service provider's objectives, strategies, and performance in terms of social responsibility.

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Definitions:

Genetically Inherited

Traits or characteristics passed down from parents to offspring through genes.

Physiological Origin

The source or cause of a phenomenon or condition rooted in the body's physical and biological functions.

Voluntarism

A theory or system that emphasizes the role of individual will or intention in decision making or the shaping of events.

Cognitism

The psychological theory that cognitive processes are essential to understanding human behavior and interactions, focusing on thoughts, perceptions, and information processing.