Several Factors Explain Why a Consumer Would Be Reluctant to Adopt

question 160

Multiple Choice

Several factors explain why a consumer would be reluctant to adopt a new product. For example, a consumer might be reluctant to adopt a new product because of a value barrier, which occurs when

• A) there are physical, economic, or social risks.
• B) there are cultural differences.
• C) the financial commitment is too great.
• D) there is no incentive to change.
• E) the product is not consistent with existing habits.

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Definitions:

Meetings

Gatherings of people, physically or virtually, to discuss and decide on various topics or issues.

Decisions Into Action

The process of implementing choices made by turning them into practical steps or actions to achieve desired outcomes.

Stay On Topic

Maintaining focus and continuity on the specific subject or issue being discussed or addressed, without diverging into unrelated areas.

Formal Group

A group formed by an organization with structured and defined roles for the purpose of achieving specific goals or tasks.