The Stage of the New-Product Development Process That Internally and Externally

question 217

Multiple Choice

The stage of the new-product development process that internally and externally evaluates new-product ideas to eliminate those that warrant no further effort is referred to as

• A) development.
• B) Stage-Gate®.
• C) idea generation.
• D) business analysis.
• E) screening and evaluation.

---

Definitions:

Presbycusis

Age-related hearing loss, first to high-frequency sounds, gradually spreading.

Physiological Auditory

Relating to the biological processes and functions involved in hearing and interpreting sounds.

Selective Attention

The ability to focus on relevant stimuli and ignore others.

Forehead

The part of the face above the eyebrows and below the hairline.