Ultimate Consumers Are

question 184

Multiple Choice

Ultimate consumers are

• A) the people who use the products and services purchased for a household.
• B) people who have already purchased a firm's product at least once, have been satisfied, and are likely to make repeat purchases.
• C) people or organizations that have used a competitor's product and who have been dissatisfied, and who are still seeking a product or service to satisfy their needs.
• D) those manufacturers, wholesalers, retailers, and government agencies that buy goods and services for their own use or for resale.
• E) one or more specific groups of potential customers toward whom an organization directs its marketing program.

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Definitions:

Testosterone

A primary male sex hormone responsible for the development of male physical characteristics, but is also present in females in smaller amounts.

Good Provider

A term often used to describe an individual typically responsible for supplying the necessary resources for the well-being of their family or dependents.

Gender Inequality

The social process by which people are treated differently and disadvantageously, under similar circumstances, based on gender.

Domestic Skills

The abilities related to managing and maintaining a household, such as cooking, cleaning, and budgeting.