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Next year's budget for Temper, Inc., is given below:
At the end of the year, the total fixed costs and the variable costs per unit were exactly as budgeted, but the following units per product line were sold:
Required:
(Be sure to indicate whether the variance is favorable or unfavorable.)
a. Compute the sales activity variance for each product.
b. Compute the sales mix variance for each product.
c. Compute the sales quantity variance for each product.
Off-Peak Pricing
Pricing strategy that offers lower prices during times of decreased demand to stimulate consumption.
Capacity Management
Integrating the service component of the marketing mix with efforts to influence consumer demand.
Intangible
Non-physical assets or qualities that cannot be easily quantified or touched, such as intellectual property or brand reputation.
Intangibility
The characteristic of services that makes them unable to be touched, seen, tasted, heard, or felt in the same manner that physical goods can be sensed.
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