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Which part of the value chain is outside the firm?
Experimental Design
A research method involving the manipulation of one or more independent variables to determine their effect on dependent variables, allowing for control of confounding factors to establish causality.
Participants
Individuals who have volunteered to be in a research project, or in Hymes’s theory, the people present in a speech situation and their roles and relationships.
Control Groups
Experimental groups not exposed to any experimental variable.
Experimental Variable(s)
Factors in an experiment that are manipulated or changed by the researcher to investigate their effect on the dependent variable.
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