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In a BCG matrix, _____ have bright prospects and thus are good candidates for growth.
Current Assets
Short-term assets that are expected to be converted into cash, sold, or consumed within one year or within the business's operating cycle, including cash, inventory, and receivables.
Inventory
The total amount of goods and materials held in stock by a business or organization.
Marketable Securities
Financial instruments that can be easily bought or sold on public exchanges or markets with high liquidity and short maturity periods.
Accounts Receivable
Money owed to a company by its customers for goods or services that have been delivered or used but not yet paid for.
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